B2B companies need accurate and up-to-date data to gain an edge in the ever-changing world of B2B sales. Though ZoomInfo is often considered the most well-known platform for B2B data, many companies are on the lookout for considerations like lower pricing, niche features, or more specialized support. 

Whether your sales team is trying to double-up on the pipeline or your marketers wish to hit an accurate target with outreach campaigns, these alternatives to ZoomInfo form a very competent set of solutions for lead generation, data enrichment, and sales intelligence.

Here are 10 most reliable Zoominfo alternatives:

1.Leadzen.ai: AI-Powered Precision and Real-Time Insights

Overview

Leadzen.ai is an AI-driven B2B lead generation platform for businesses that require more than just contact information and need some strategic intel on prospects. Unlike tools that just give mail IDs, phone numbers, etc., Leadzen.ai has a combination of machine learning, real-time analytics, and market signals to present you with an array of contextually-rich and trending leads that fit your ICP. Thus, the platform is becoming increasingly common among B2B marketers, sales leadership, and growth teams in their outward-looking and account-based marketing efforts.

Key Features

• AI scoring and segmentation for leads based on behavior, relevance, and buying intent.
• Real-time trending lead alerts based on industry signals.
• Detailed company and contact-level intelligence, including role and hierarchies of decision avenues.
• CRM Integrations: Salesforce, Zoho, and many others.
• Verified contact data: phone numbers, emails, LinkedIn profiles.
• Integration with SAP PartnerEdge to boost capabilities, exclusive to SAP users.

• ROI Tool & Lead Scoring Calculator – Measure potential returns and prioritize high-intent leads with data-driven scoring.
• Email Signature Tool – Create branded, clickable signatures to boost credibility and drive engagement.
• AISDR (AI Smart Decision Routing) – Automatically route leads to the right reps based on fit, intent, and workload.

Best For: 

Growth-stage companies, those enterprise sales teams and B2B marketers searching for recent accurate intelligence to target and convert sales-worthy leads.

Pros:

• Insights that are AI-driven rather than raw data
• Access to real-time trending leads
• Accurate and reliable database/information of contacts
• Focus on ethical data collection; privacy compliant (GDPR, CCPA)
• Strategic partnership with SAP gives it legitimacy and market reach

Cons:

• Could need onboarding; advanced features might be intimidating for new users

Pricing:

• Standard: ₹1,20,000 for 10 confirmed meetings
• Starter: ₹2,40,000 for 25 confirmed meetings
• Growth: ₹4,80,000 for 60 confirmed meetings

Why Leadzen.ai?

If you’re the type of business that needs more than just a list of names and emails, that’s what Leadzen.ai does. This AI-first architecture keeps you always working with the most relevant and high-impact leads. With its recent strategic SAP partnership, the platform is making waves into the enterprise B2B data space. Leadzen.ai is an excellent alternative to ZoomInfo and is tailored to those forward-thinking teams aiming for precision, efficiency, and real-time decision-making.

2. Lusha: Simplicity and Accuracy

Overview

The thing about Lusha is its easy-to-use interface and downright fast access to a vast database of verified B2B contact information. It has become really well known among small and mid-sized businesses that need to grab a number or email contact information in a hurry and without having to go through tedious workflows.

Key Features

• Chrome extension for live prospecting on LinkedIn and company websites. 
• Direct-dial numbers and business emails by high verification.
• CRM integration with Salesforce, HubSpot, Pipedrive, and more.
• GDPR, CCPA-compliant data practices.

Best For: 

Inside reps, recruiters, and marketing teams that want lead information fast and accurate.

Pros: 

• Pricing tiers make it affordable
• Simple UI/UX design
• Highly accurate data

Cons: 

• Doesn’t have those deep company intelligence features that ZoomInfo has.

Pricing:

• Free:
  5 credits per month, basic access via Chrome extension. 
• Pro:
  $37.45/user/month (annually), $49.90/user/month (monthly), 6,000 annual credits (500 a month), up to 3 users. 
• Premium:
  $59.95/user/month (annually), $79.90/user/month (monthly), 12,000 annual credits (1,000 a month), up to 5 users. 

Why Lusha?

If ease of use and rapid deployment are important to your team, Lusha is a choice that stands out as a nimble alternative to ZoomInfo, providing highly accurate data on the fly, which serves well to fast-moving sales teams. 

3.Apollo.io: Full-Stack Sales Engagement Platform

Overview

Apollo.io is a blend of sales intelligence and automation giving its users not just accurate contact data but also working leads through transactional personal sequences. With contact data reaching 260+ million, it claims excellent coverage over almost every industry. 

Key Features

• Powerful lead search with granular filters.
• Artificial Intelligence-led email and phone call sequences.
• Enrichment API and contact scoring.
• Real-time activity tracking for prospect engagement.

Best For: 

Revenue teams that require a full-stack prospecting and engagement tool.

Pros:

• Strong free plan with generous usage
• Smooth integration into CRMs and productivity tools
• AI-powered insights and lead scoring

Cons:

• Fiddly for the beginner

Pricing:

• Free Plan:
  This plan offers a limited but useful starting point, including some email credits, basic filters, and the Chrome extension. 
• Basic Plan:
  Priced at $49-$59 per user per month.
• Professional Plan:
  This plan, costing $79-$99 per user per month.
• Organization Plan:
  Starting at $119-$149 per user per month (minimum 3 users).

Why Choose Apollo.io?

Companies seeking a combo platform for data & engagement will findApollo.io to be a very strong contender. While it’s competing with ZoomInfo in terms of sheer powerhouse database, it also poses a good challenge in terms of feature support for automated outreach of scale.

4. Cognism: GDPR-Compliant Sales Intelligence with Global Reach

Overview

Cognism highlights compliance and data quality and, hence, remains the top choice of companies operating in Europe or handling sensitive data. It uses the patented Diamond Data® to verify phone numbers by human-in-the-loop verification.

Key Features

• Global B2B contact data, all GDPR-compliant.
• Intent data powered by Bombora.
• Chrome extension for prospecting on LinkedIn.
• Refined technographics and firmographics.

Best For: 

Niche companies with a strong European focus or requiring privacy-compliant outreach.

Pros:

• High compliance standards
• Very strong penetration of the EMEA market
• Good support for niche targeting

Cons:

• Smaller US data coverage than rivals

Pricing:

• Platinum Tier:
  This tier provides essential features and access to up to 25 million contacts.integrations. 
• Diamond Tier:
  This tier offers more advanced features, including AI-driven segmentation, and access to up to 50 million contacts. 
• Customization:
  Cognism offers customized pricing based on specific business needs, meaning pricing can vary depending on the size of your organization and the features you require. 

Why Choose Cognism?

If you lean on data compliance, especially if you’re in the EMEA regions, then Cognism provides reliable insights while protecting privacy. It will also prioritize high-conversion accounts through intent-driven lead scoring.

5. LeadIQ: Prospect Smarter, Not Harder

Overview

LeadIQ is in the business of making B2B prospecting easier. It allows SDRs and BDRs to rapidly capture leads, validate emails, and push them back to the CRM with minimal manual work.

Key Features

• LinkedIn-compatible Chrome extension.
• Automated list-building and enrichment.
• Email personalization suggestions.
• Seamless Salesforce and Outreach integration.

Best For: 

SDRs and BDRs seeking to speed up cold outreach without switching applications.

Pros:

• Intuitive Chrome extension
• Smooth leads capturing and syncing
• Precise contacts validating

Cons:

• Limited international coverage of data

Pricing:

• Free Plan

Price: $0

• Essential Plan

Price: $45/user/month (monthly) or $36/user/month (annual)

• Pro Plan

Price: $89/user/month or $79/user/month (annual)

Why Choose LeadIQ?

LeadIQ should interest outbound teams aiming for efficiency and automation. Its LinkedIn-friendly prospecting tool is just what sales reps need to compliment their time spent researching and engaging with prospects online.

6. Seamless.ai: Real-Time Search Engine Superior to Other Databases

Overview

Claiming the title of “#1 real-time search engine for B2B leads,” Seamless.ai sets its hallmark by working with the latest data thrust-uped by AI crawlers followed by manual verification to ascertain that any inquiry provides users with fresh contact info.

Key Features

• Real-time data enrichment.
• Lead recommendations courtesy of AI.
• Chrome extension for LinkedIn and Salesforce.
• Weekly credits for downloading leads.

Best For: 

Teams with concerns for accuracy and high masses of prospecting.

Pros:

• Free credits for new users
• AI to identify decision-makers
• Reasonably priced

Cons:

• Occasional inaccuracies in contact validation

Pricing:

Free:

• 1 user

• 50 credits

Pro (Most Popular):

• • Pay per user
  • Daily credit refresh

• Contact sales for pricing

Enterprise:

• Unlimited users
• Custom credits
• Contact sales for pricing

Why Choose Seamless.ai?

Seamless.ai is the perfect ZoomInfo alternative if your business is centered around real-time data and its automation. Because of its dynamic search capabilities, it is favored by teams that require accuracy and speed. 

7. UpLead: Clean and Easy B2B Contact Lists

Overview

Blending usability with solid data, UpLead offers more than 62 million verified contacts across 200+ countries. It stands out for its no-frills interface and guarantees 99.9% accuracy in its data.

Key Features

• Advanced filters-location, industry, title, tech stack, etc.
• Email verification before download.
• Technographic and firmographic insights.
• Integrates with CRMs and marketing platforms.

Best For: 

Sales and marketing teams who like their data to be of excellent quality rather than of high volume.

Pros:

• No-charge verification credits
• Intuitive interface
• High deliverability rates

Cons:

• Smaller data volume when compared to ZoomInfo

Pricing:

• Free Trial: $0 for 7 days

• • • 5 credits
    • Includes verified emails & mobile phones

• Essentials: $99/month

• • • 170 credits/month

• All Free features included

• Plus: $199/month

• • • 400 credits/month

• Includes Essentials + data enrichment & email pattern intel

Why Choose UpLead?

If you want data clean of clutter, UpLead will be a great choice. It is especially suited for SMBs looking to get maximum ROI on a lead-gen budget.

8. Dealfront: Made for European B2B Sales

Overview

Once known as Leadfeeder and Echobot, Dealfront was created for European sales teams and is more or less centered around GDPR compliance. Tools ranging from intent data to web viewer tracking and multilingual support are made available to you.

Key features

• Web visitor identification and tracking.
• Account intent monitoring in real time.
• CRM sync and workflows.
• European database under GDPR.

Best For: 

European sales teams conducting ABM or demand gen campaigns.

Pros:

• Compliant data in localized areas
• Multi-language UI
• Good integrations

Cons:

• Low visibility in North America

Pricing:

Dealfront Pricing Plans (3 options):

• Sales Intelligence: Custom quote (details not disclosed)

• Web Visitors Identification (Free): €0/month

• Includes up to 100 identified companies

• Web Visitors Identification (Paid): €99/month

• Includes verified company details

Why Should One Choose Dealfront?

For the B2B sales activities held in Europe, Dealfront will provide Developer-level local rigor, compliance potentials, and localizations that surpass by far any common U.S.-centric alternatives. 

9. Lead411: Real-Time B2B Contact Intelligence

Overview

Apart from accuracy, Lead411 prioritizes trigger-based insights and real-time updates. It’s crucial when tracking company news, funding rounds, hiring activity, and signals for buying.

Key Features

• Verified contact data with real-time triggers.
• Sales triggers funding, expansion, and hiring.
• CRM and other sales tool integrations.
• Intent data and lead scoring.

Best For: 

Teams that want to time outreach based on prospect behavior.

Pros:

• Dynamic, real-time updates
• Strong data validation
• Easy CRM syncing

Cons:

• UI could be more modern

Pricing:

Lead411 Pricing (as per TrustRadius):

• Basic: ~$99/user/month or $900/year

• Unlimited emails, phones, cadence automation, 2400 exports/year

• Pro: ~$3,500/year

• Includes intent data and higher export limits

• Enterprise: Custom pricing

• Tailored for large teams with advanced data needs (can exceed $500/month)

Why Choose Lead411?

Lead411 trigger-based alerts are great for teams that require real-time signals for prioritizing their outreach, getting to the leads at just the right moment when they are ready to buy.

10. Hunter.io: The Email-Finding Machine

Overview

Hunter.io really suits teams that emphasize cold email outreach. It specializes in finding and verifying professional email addresses and is oftentimes used by recruiters, marketers, and SDRs for building cold outreach lists.

Key Features

• Domain search for identifying email formats. 
• Email verifier for deliverability.
• Chrome Extension for prospecting.
• Bulk email search and verification.

Best For: 

Freelancers, growth hackers, and SMBs focused on email outreach at scale.

Pros:

• Simple and effective tools
• Affordable pricing
• High accuracy in email validation

Cons:

• No phone numbers or deep company insights

Pricing:

Hunter.io Pricing (Short Summary):

• Free: 25 searches/month, 1 email account, 500 recipients/month

• Starter ($49/mo): 3 email accounts, 1,000 verifications, 2,500 recipients/month

• Growth ($149/mo or $99/mo annually): 10 accounts, custom domain, 5,000 recipients/month

• Business ($499/mo): 20 accounts, 50,000 searches, 10,000 recipients/month, priority support + account manager

Why Choose Hunter.io?

If your focus revolves around email campaigns, Hunter.io is the cheap and simple method to build a rock-solid email list. While it lacks advanced enrichment and intent data, it still excels at what it does.

Final Thoughts: Which ZoomInfo Alternative is Right for You?

Each of these ZoomInfo competitors brings unique value to the table. Here’s a quick summary to help you decide:

Ready to Choose Your ZoomInfo Alternative?

No matter your team size or budget, there’s a tool on this list that can help you reach the right prospects at the right time with the right message.

Leadzen.ai stands to be an option on the strategic level alternative to ZoomInfo, featuring the prowess of advanced AI algorithms and a data-first architecture for B2B lead generation and sales intelligence. Along the lines of information, it offers trending leads with updates in real-time for more enlightened decision-making when prospecting. 

Recently, the strategic partnership between Leadzen.ai and SAP PartnerEdge in the Asia-Pacific region primarily meets B2B data-requirements, trending lead, and basic insight contact information. Offering leads that are verified, contextual, and trending, intelligent algorithms and data-in-motion keep the sales pipeline fresh and relevant. 

Leadzen.ai further deepens B2B intelligence comprising company profiling, decision-maker intelligence, and behavioral data. The partnership with SAP PartnerEdge gives a feather in its cap by further proving the credibility and scalability of Leadzen.ai.