Working in venture capital, private equity, investment banking, or even the strategy team of a high-growth startup, I bet you have heard that phrase that goes, “Just check PitchBook for that.” It is one of the first names that comes to mind when you need company-level intelligence. However, let us be real here: the name PitchBook is neither cheap nor the only player in town anymore.
Whether you have just had it with all rising subscription costs, need a faster data refresh, or want a tool that leans more into India-first coverage, I am sure there will be plenty of PitchBook alternatives waiting in 2025.
In this easy-to-understand guide, we shall:
- Discuss why there have been teams shifting away from PitchBook
- Lay out a clear set of filters to evaluate the alternatives
- Come between the 10 best alternatives to PitchBook
- Finish up with a quick comparison table and FAQs
Let’s get right into it 👇
Here’s a detailed breakdown of PitchBook — what it is, who it’s for, what tools and services it offers, and how much it typically costs (as of 2025):
What is PitchBook?
PitchBook is essentially a data and research platform that serves up in-depth intelligence on private and public capital markets. Perhaps most notably, it tracks VC, PE, M&A, startup fundraising, and institutional investors worldwide.
Owned by Morningstar, PitchBook is used mostly by investment bankers, VCs, corporate strategy teams, PE firms, consultants, and B2B SaaS sales teams looking for company and deal data or fund data.
What kind of companies use PitchBook?
- Private equity and venture capital investors: Pitch books are used to find deals, do due diligence, and track competitors.
- Investment bankers and advisors: to identify acquisition targets or buyers.
- Corporations and M&A teams: for market mapping, benchmarking, and strategic investment decisions.
- Sales and business development teams: for B2B prospecting and competitive intelligence.
- Consultants and analysts: to aid industry research and financial modeling.
- Startups and founders: for pinpointing investors and benchmarking funding trends.
PitchBook Features & Tools
The key elements and tools that make PitchBook so powerful are as follows:
1. Advanced Search & Targeting
- Use 60+ filters to sort private companies, deals, investors, funds, and many other entities.
- Filter by industry, geography, revenue, ownership status, EBITDA, funding stage, etc.
2. Company Profiles (Public + Private)
- Get access to detailed company pages containing:
- Financials (revenue, valuation, funding rounds)
- Cap table data
- Key people (sometimes with contact info)
- Technology stack and competitors
- M&A activity and investment history
3. Deal & Transaction Data
- Complete funding round breakdowns (Series A, Series B, Series C, etc.)
- M&A deals with buyer/seller data, multiples, and terms
- Exit events (IPOs, acquisitions) with timeframes and investor returns
4. Investor & Fund Database
- Track VCEs, private equities, corporate investors, LPs, and family offices
- View fund strategies, fund sizes, dry powder, past investments, and exit histories
- Analyze GP/LP relationships
5. Interactive Dashboards & Market Maps
- Create custom dashboards to track sectors, companies, or funds
- Visualize emerging markets, valuations, and competitive landscapes
6. Excel Plug-In
- Directly pull PitchBook data into Excel
- Automate model refreshes and analysis templates
- Custom formulas and prebuilt templates
7. Mobile App + Browser Extension
- Research on the go using an iOS/Android app
- Chrome extension with company snapshots on-the-go while browsing through websites
8. Direct Contact Data
- Contact details of executives, founders, or investors
- Includes emails, phone numbers, and LinkedIn links
🔥 Core Services
- Real-time alerts for funding, M&A, or executive changes in your saved lists
- Analyst support for complex queries and onboarding
- API & CRM Integrations (Salesforce, HubSpot, Snowflake, Tableau, etc.)
- Dedicated customer success team providing training and support
- Custom exports – Excel, PDF, and direct API data pulls
- Industry and market research reports authored by PitchBook analysts
💸 PitchBook Pricing (2025)
PitchBook pricing is not public, but typical ranges are:
| User Type | Typical Annual Pricing (2025) |
| Solo professional | ₹8–12 lakhs/year (~$10–15K) |
| 3–5 user team | ₹20–30 lakhs/year (~$25–40K) |
| Enterprise (10–50+ users) | ₹50 lakhs–₹2 crore/year (~$60–250K) |
Note:
- Pricing depends on modules (VC/PE/Funds/Deals/Exits)
- Data export limits, API access, and contact info are usually paid add-ons
- Multi-year or academic discounts may apply
Why Look Beyond PitchBook?
PitchBook’s been around for a while, and it has its strong points. But that doesn’t mean it’s the best fit for everyone, especially in today’s fast-moving markets.
Here are 4 reasons why many teams (especially in India) are looking for better PitchBook alternatives:
1. Price Creep
Their license costs tend to rise by 20–30% every year. For startups and small firms, that’s a deal breaker.
2. Rigid Workflows
Limited API access and user seats make it hard to scale across teams or plug into modern stacks.
3. Coverage Gaps
Many early-stage or emerging market startups—especially from India or Southeast Asia—are missing or late to appear.
4. Slow Data Refreshes
Some newer tools update funding data in real-time, while PitchBook takes a few days.
👉 If these problems sound familiar, it’s time to check out other options.
How to Evaluate PitchBook Alternatives
Before we jump into the list, it’s important to define what you need. Different teams care about different things.
Here’s a quick table of evaluation criteria:
| Criteria | Why It Matters |
| Data Breadth | Number of startups, investors, deals, etc. covered. |
| Update Frequency | Real-time data beats monthly or quarterly refreshes. |
| API & Integrations | Must plug into your CRM or BI tools. |
| Pricing Flexibility | Affordable, modular pricing is a big win. |
| User Experience | Easy-to-use dashboards = faster workflows. |
| Customer Support | Quick responses and customization matter. |
Top 10 PitchBook Alternatives for 2025
- Leadzen.ai
- Crunchbase
- CB Insights
- Tracxn
- S&P Capital IQ
- Dealroom
- PrivCo
- Preqin
- FactSet Venture Intelligence
- Owler Max
1. Leadzen.ai
Leadzen.ai is a real-time B2B lead generation and data intelligence platform that helps businesses discover, verify, and engage with decision-makers using enriched, accurate, and actionable data. It offers bulk search, email and phone verification, company insights, and geo-targeting. With AI-powered filters and CRM integrations, Leadzen.ai makes prospecting faster and accelerates outreach across industries for sales, marketing, and recruitment teams.
Tools & Features:
- AI Bulk Prospecting – Target 300+ B2B filters (industry, size, tech stack, etc.)
- Chrome Extension – One-click data capture from LinkedIn, Crunchbase
- Contact Verification – Email/phone cleaning tools built-in
- Campaign Analytics – Track opens, replies, and bounces across drip sequences
- CRM/BI API Integration – Auto-sync enriched leads into Salesforce, HubSpot, or Looker
Services: Includes campaign setup, reporting, performance tracking, and dedicated support, add 3 tools
Pricing:
- Standard: $133/user/month (₹11,000); 300 credits
- Growth: ~$800/user/month; 2,600 credits
- 3-month minimum contract
2. Crunchbase
Crunchbase is a platform to locate business data on private and public companies, particularly startups and technology firms. It has information on funding, acquisitions, management, and investors. Mostly considered as VCs, entrepreneurs, and researchers, Crunchbase is used for deal sourcing, competitive analysis, and market research with its easy filters, trend tracing, and customized lists for finding emerging companies and ecosystems.
Top tools & features
- Advanced search across 4 M + private cos. with funding, investors & founder tags
- Real‑time funding alerts and daily newsletters
- “Scout” AI assistant to surface likely acquirers or high‑growth startups
- Kanban‑style pipeline boards with team notes and follow status
- Chrome extension that pipes Crunchbase data into LinkedIn profiles
- Credit‑based API for bulk data pulls into dashboards and CRMs
Services: Pro plan includes real-time private-market updates and support
Pricing:
- Free tier available
- Starter: $29/user/month (billed annually)
- Pro: $49/user/month (~₹4,200) billed yearly
- Enterprise: custom pricing
3. CB Insights
CB Insights offers in-depth market intelligence, startup tracking, and data on private companies to help the business community with tech scouting, M&A, and investment decisions. Combining proprietary algorithms with analyst research, the company maps emerging trends, funding rounds, valuations, and competitive landscape. Thus, it gets to be used by enterprises as well as investment firms to forecast disruptive technologies and to benchmark innovation strategies.
Tools & Features:
- Mosaic predictive score estimating private‑company momentum
- Patent, partnership & supply‑chain “relationship maps”
- Market sizing and TAM/SAM calculators inside dashboards
- Real‑time news and thematic heat‑map visualisations
- Portfolio tracker for VC/PE funds with exits and mark‑ups annotated
- Browser plug‑in for instant company lookup from any webpage
Services: Dedicated onboarding, analyst briefing, team support
Pricing:
Starts ~US$60,000/year (mid-range ~US$46K; high-tier $60–265K+ depending on modules)
4. Tracxn
Tracxn is a market intelligence platform tracking startups, emerging sectors, and private companies worldwide. Having more than 1.4 million entities under its radar, it gives curated lists, funding insights, and acquisitions info to VC firms, corporates, and M&A teams. Sectormatic dashboards and analyst-curated information allow firms to spot trends, assess investment opportunities, and keep tabs on competitors in real time.
Tools & Features:
- 1,800 + sector “market landscapes” updated quarterly
- Daily APAC‑focused funding and M&A alerts
- Chrome & Firefox extensions to capture lead intel on the fly
- Deal‑diligence boards for prioritising targets and adding team comments
- Bulk CSV exports plus REST API for analytics teams
- Investor/portfolio search with LP/GP relationships charting
Services: Custom APIs & integrations, consulting support
Pricing:
• Entry-level: $500/month (₹42 k) per user
• Tailored enterprise pricing; free trial available
5. S&P Capital IQ
Capital IQ by S&P Global is an end-to-end platform for financial data, valuation, and analytics used by bankers, analysts, and other finance professionals. The platform provides detailed financials, market research, transaction comps, valuations, and screening tools. It is known for its public and private company insights that assist Capital IQ users in deal making, portfolio management, and equity research through its enormous database and modeling solutions.
Tools & Features:
- Excel Plug‑in for live model refresh and peer comps
- 100 k + public‑company fundamentals merged with 50 M + privates
- Built‑in credit analytics and bond spread overlays
- ESG scores and controversy tracking
- ChatIQ natural‑language queries across filings and transcripts
- PDF document‑to‑data extraction for broker reports & call notes
Services: Analyst support, webinars, certification via Capital IQ Academy
Pricing:
• Industry averages $25,000–30,000/team/year (₹20–25 L) range: $55K–600K based on users
6. Dealroom
Dealroom provides startup, scaleup, and ecosystem intel for funding rounds, valuations, exits, and innovation hubs. It is usually used by governments, investors, and accelerators; it is centered around the tech ecosystem in Europe and around the world. It offers dynamic dashboards, API access, and ecosystem benchmarking, making it highly useful when tracking innovation tendencies and emerging players for any given industry.
Tools & Features:
- Interactive ecosystem maps linking startups, investors, universities & hubs
- Coverage of 2 M + EU & UK startups with talent and exit history
- Smart tags for impact, climate‑tech, femtech, etc.
- CRM‑grade API and Snowflake data share for analytics stacks
- Benchmark dashboards for city, region or sector growth stats
- “Community edition” widgets embeddable on government or accelerator sites
Services: Dedicated success managers, user support
Pricing:
• Starter: €12,000/year (~₹11 L) up to 3 seats
• Team: €20,000 (~₹18 L) up to 6 seats
• Corporate: €40,000 (~₹36 L) up to 20 seats
• API add-ons included
7. PrivCo
PrivCo specializes in private company financials, market insights, and deal data in the U.S. For revenues, employee numbers, valuations, and M&A information in relation to mid-to-large private companies, banks, investors, and consultants commonly access PrivCo to know business performance metrics if traditional databases do not contain them, with heavy focus on accuracy, and growth indicators.
Tools & Features:
- Revenue, EBITDA, cash‑flow and margin estimates on 890 k + privates
- Proprietary “Financial Health Score” for default‑risk flagging
- Three‑statement download in Excel format for each company profile
- Peer benchmarking and custom comp‑set builder
- Executive & board contact info with email verification
- Historical valuation multiples with chart export
Services: Full-data access + API for enterprise
Pricing:
• Select: $149/month (~₹12 k) – 50 profiles/month
• Plus & enterprise tiers (up to ~$999/month) with unlimited access
8. Preqin
This is where alternatives come from, for example, consideration for private equity, venture capital, hedge funds, and real estate investments. It keeps record of fund performance, tracks LP/GP profiles, and deals with order flows. Institution investors, asset managers, and financial advisors use Preqin to analyze risk, return indexes, and follow the path of capital in alternative investment classes worldwide.
Tools & Features:
- Fund‑level IRR, DPI, TVPI & cash‑flow curves across PE, VC, infra, real estate
- Dry‑powder tracker by strategy, geography & vintage
- GP fund‑raising pipelines with target sizes and close dates
- ESG & impact fund database with SDG alignment filters
- Limited‑partner allocation dashboards and mandate search
- Excel add‑in and REST API for performance modelling
Services: API access, analytics dashboards, client support
Pricing:
• Annual subscription $25K–81K; avg ~$51.5K
• Smaller tier: ~$12K–30K per asset class
9. FactSet Venture Intelligence
FactSet Venture Intelligence (VI) provides financial data and analytics concerning the venture capital and private equity worlds. It tracks company valuations, deals structure, investor profiles, and exit activities. Famous for trust among investment professionals, FactSet VI will enable users to carry out due diligence, market forecast, and strategic planning through its deep datasets and customizable dashboards.
Tools & Features:
- 25‑year archive of Indian PE/VC transactions with term‑sheet details
- Round‑by‑round cap‑table visuals and valuation timeline
- Sector‑wise exit multiples and IPO performance stats
- Investor league tables filtered by cheque size, sector, stage
- PDF export of deal‑heat snapshots for pitch decks
- Seamless link‑out to FactSet’s public‑market and macro data
Services: Regional support, India-specific deal intelligence
Pricing: Custom—pricing not publicly published, except enterprise-level TCO
10. Owler Max
Being a competitive intelligence platform, Owler Max offers curated business news, company data, and alerts for sales and marketing teams. With millions of company profiles and privileged customized insights, it helps users track prospects, competitors, and marketplace activities. Owler Max sends daily snapshots, CEO updates, and funding alerts that are immensely helpful for outbound marketing and account-based marketing.
Tools & Features:
- “Morning Snapshot” email with funding, M&A, leadership moves per watchlist
- Real‑time alerts via Slack, Teams, or webhook when competitors make news
- CRM auto‑enrichment for Salesforce & HubSpot (no manual data entry)
- Competitor comparison pages for traffic, revenue band & employee count
- Customisable newsfeed with sentiment tagging
- Community‑contributed data blended with editorial checks for speed
Services: Setup assistance, report customization, integration support
Pricing:
• Freemium community access available
• Max tier: custom pricing—likely in low‑mid 5‑figure USD range
Quick Comparison of the Best PitchBook Alternatives
Here’s a plain-English look at how they differ:
| Platform | Best For | Pricing | India Focus | Data Speed | API Ready |
| Leadzen.ai | B2B sales, GTM | ₹₹ | ✅ | ⚡ Fast | ✅ |
| Crunchbase | Founders, Seed VCs | ₹ | ❌ | ⚡ Fast | ✅ |
| CB Insights | Corp Dev, Strategy | ₹₹₹ | ❌ | ⏱️ Medium | ❌ |
| Tracxn | Consultants, PE | ₹ | ✅ | ⏱️ Medium | ❌ |
| Capital IQ | I-Banks, Equity | ₹₹₹₹ | ❌ | ⏱️ Slow | ✅ |
| Dealroom | EU VCs | ₹₹ | ❌ | ⏱️ Medium | ❌ |
| PrivCo | Financial Analysts | ₹₹ | ❌ | ⏱️ Medium | ❌ |
| Preqin | LPs, FoFs | ₹₹₹ | ❌ | ⏱️ Medium | ✅ |
| FactSet VI | India Investors | ₹₹ | ✅ | ⏱️ Medium | ❌ |
| Owler Max | Sales, Partnerships | ₹ | ✅ | ⚡ Fast | ✅ |
How to Pick the Right One for You
✅ Step 1: Map it out
Pinpoint where you use PitchBook today. Research? Lead gen? Modeling?
✅ Step 2: Whatever comes first, speed or accuracy
Fast deal alerts? Pick Leadzen.ai, Crunchbase, or Owler Max.
Heavy-duty financial modeling? Capital IQ or PrivCo.
✅ Step 3: Demand trials
Most platforms will at least show you a demo or offer trial access. Don’t ever skip that step.
✅ Step 4: Try to lock in renewal pricing
Start negotiating pricing caps early—most tools give steep Year-1 discounts but sharply increase their rates thereafter.
Which alternative to PitchBook works best for you?
Leadzen.ai is without a doubt the best option if you are building in India or targeting Indian markets.
Why so?
Because it’s made for India-first teams who care about go-to-market speed, verified data, and smart targeting. Whether you are in sales, marketing, or recruitment, Leadzen gets you access, in real time, to decision-makers; enriched company insights; and bulk data with conversion rates worthy of acclaim.
Fast and accurate, it’s also so easy to use on the software side of things. And the pricing is friendly.
Still unsure?
Start your free trial, check out a few leads, make exports—and feel it.
Your GTM team will thank you.
Your ROI will chatter.
FAQs About PitchBook Alternatives
Q1. Do I really need more than one PitchBook alternative?
👉 One good platform should be enough. You will need two if you are juggling India-first startups + global mega-deals.
Q2: Which of these integrates well with Salesforce?
👉 Leadzen.ai, Crunchbase Enterprise, and Owler Max offer Salesforce integration.
Q3: Are there any PitchBook free alternatives?
👉 Yes, there are! Crunchbase (free tier) and Owler (community version) are really good starting points.
Q4: Do these tools also cover public companies?
👉 Capital IQ and FactSet do. The others are mostly for private companies.
